Students are mapping out their futures earlier than ever. But younger audiences often lack the guidance they need to make informed choices. That’s where Project Next Generation comes in.

This in-depth study of 13 – 17 year olds delves into how young people shape their futures, from subject choices to career paths. Our goal? To empower universities, colleges, and employers with the insights they need to deliver support and inspire young decision-makers across the UK.

The report spotlights six key themes: happiness, empowerment, inspiration, confidence, experience, and control. Stay tuned for more reports landing between November and May.